Privacy Notice for Aline Africa Market

Privacy Notice for Aline Africa Market

Effective Date: July 14, 2025

This Privacy Notice explains how Aline Africa Market ("we," "us," or "our") collects, uses, shares, and protects your personal information when you visit our physical store located at 3406 NE 24th Ave, Amarillo, TX 79107, during our operating hours (Monday–Friday: 8 AM–8 PM, Saturday–Sunday: 8 AM–10 PM), or our website at alineafricamarket.com. We are committed to safeguarding your privacy and ensuring compliance with applicable laws, including the Texas Data Privacy and Security Act (TDPSA) and other relevant regulations for both our physical and online retail operations.

1. Information We Collect

We collect personal information to provide you with our products and services, both in-store and online. The types of information we may collect include:

1.1 Information You Provide Directly

• Contact Information: Name, email address (e.g., when you contact us at alineafricamarket@gmail.com), phone number, and mailing address.

• Payment Information: Credit card details, billing address, or other payment-related information for purchases made in-store or online.

• Account Information: If you create an account on our website, we collect your username, password, and any profile details you provide.

• Customer Support: Information you share when contacting us via phone (202-603-0626), email, or website forms, including inquiries or feedback.

• In-Store Interactions: Information provided during transactions, loyalty program sign-ups, or promotional events at our Amarillo store during our operating hours (Monday–Friday: 8 AM–8 PM, Saturday–Sunday: 8 AM–10 PM).

1.2 Information Collected Automatically

• Online Activity: IP address, browser type, device information, pages visited, and time spent on our website, collected via cookies, web beacons, or similar technologies.

• Transaction Data: Purchase history, product preferences, and order details for both in-store and online transactions.

• Geolocation Data: Approximate location based on IP address or device settings when using our website (with your consent where required).

• CCTV Footage: Video recordings from security cameras in our physical store during operating hours (Monday–Friday: 8 AM–8 PM, Saturday–Sunday: 8 AM–10 PM) for safety and theft prevention.

1.3 Information from Third Parties

• Third-Party Services: Information from payment processors, marketing partners, or analytics providers (e.g., Google Analytics) to enhance our services.

• Social Media: Information you share when interacting with our social media pages or linking accounts to our website.

2. How We Use Your Information

We use your personal information for the following purposes:

• Order Processing: To process and fulfill orders, including shipping, returns, and refunds for both in-store and online purchases.

• Customer Service: To respond to inquiries, provide support, and resolve issues via phone, email, or website, including during our store hours (Monday–Friday: 8 AM–8 PM, Saturday–Sunday: 8 AM–10 PM).

• Marketing and Promotions: To send promotional emails, newsletters, or offers about our products, events, or loyalty programs (you may opt out at any time).

• Website Improvement: To analyze website usage and improve functionality, user experience, and product offerings.

• Security\r\n and Fraud Prevention: To monitor and prevent fraudulent transactions, protect our store and website, and ensure customer safety during operating hours.

• Legal Compliance: To comply with applicable laws, regulations, and legal obligations, including tax reporting and consumer protection requirements.

3. How We Share Your Information

We may share your personal information with:

• Service Providers: Third parties that assist with payment processing, shipping, website hosting, or marketing (e.g., email platforms or delivery services).

• Business Partners: For co-branded promotions or loyalty programs, with your consent where required.

• Legal Authorities: When required by law, such as in response to a subpoena, court order, or to protect our rights, property, or safety.

• Business Transfers: In the event of a merger, acquisition, or sale of our business assets, your information may be transferred to the acquiring entity.

We do not sell your personal information to third parties for marketing purposes.

4. Your Choices and Rights

Under the Texas Data Privacy and Security Act (TDPSA) and other applicable laws, you have certain rights regarding your personal information, including:

4.1 Your Rights

• Access: Request a copy of the personal information we hold about you.

• Correction: Request corrections to inaccurate or incomplete information.

• Deletion: Request deletion of your personal information, subject to legal exceptions (e.g., record-keeping obligations).

• Opt-Out: Opt out of targeted advertising, data sales (if applicable), or profiling with significant legal or similar effects.

• Portability: Request your data in a structured, commonly used format.

To exercise these rights, contact us at alineafricamarket@gmail.com, 202-603-0626, or visit us at 3406 NE 24th Ave, Amarillo, TX 79107 during our operating hours (Monday–Friday: 8 AM–8 PM, Saturday–Sunday: 8 AM–10 PM). We will respond within the timeframes required by law (typically 45 days under TDPSA).

4.2 Opting Out of Marketing

• Emails: Use the "unsubscribe" link in our promotional emails or contact us to opt out.

• Cookies: Adjust your browser settings to block cookies or use our website’s cookie consent tool to manage preferences.

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your experience, analyze usage, and deliver personalized content. Types of cookies include:

• Essential Cookies: Necessary for website functionality (e.g., maintaining your shopping cart).

• Analytics Cookies: Track website performance and user behavior.

• Advertising Cookies: Enable targeted ads based on your browsing history.

You can manage cookie preferences through our website’s cookie banner or your browser settings. Note that disabling cookies may affect website functionality.

6. Data Security

We implement reasonable physical, technical, and administrative measures to protect your personal information, including:

• Encryption of payment data during online transactions.

• Secure storage of customer data in our systems.

• Access controls to limit who can view your information.

• Regular security reviews of our physical store (during operating hours: Monday–Friday: 8 AM–8 PM, Saturday–Sunday: 8 AM–10 PM) and website.

However, no system is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this notice or as required by law. For example:

• Transaction data is kept for tax and accounting purposes (typically 7 years).

• Account information is retained until you request deletion or your account becomes inactive.

• CCTV footage from our store (recorded during operating hours: Monday–Friday: 8 AM–8 PM, Saturday–Sunday: 8 AM–10 PM) is stored for a limited period (e.g., 30 days) unless needed for investigations.

8. Children’s Privacy

Our store and website are not intended for children under 13. We do not knowingly collect personal information from children under 13. If we learn such information has been collected, we will delete it promptly. Contact us if you believe we have collected a child’s information.

9. International Data Transfers

Aline Africa Market operates primarily in the United States. If you access our website from outside the U.S., your information may be transferred to and processed in the U.S., where data protection laws may differ. By using our services, you consent to this transfer.

10. Third-Party Links

Our website may contain links to third-party websites or services (e.g., payment processors or social media). We are not responsible for the privacy practices of these third parties. Review their privacy policies before providing personal information.

11. Changes to This Privacy Notice

We may update this Privacy Notice to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated notice on our website with a revised effective date or via email if required by law.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Notice or your personal information, please contact us:

Aline Africa Market
3406 NE 24th Ave, Amarillo, TX 79107
Operating Hours:

• Monday–Friday: 8 AM–8 PM

• Saturday–Sunday: 8 AM–10 PM
  Phone: 202-603-0626
  Email: alineafricamarket@gmail.com
  Website: alineafricamarket.com

We will respond to your inquiries promptly and in accordance with applicable laws.

Last Updated: July 14, 2025